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Posts Tagged ‘International Race of Champions’

IROC Lands Chevrolet As New Presenting Sponsor

By Press Release | October 1, 2025
IROC Chevrolet

IROC Holdings LLC and General Motors announced Wednesday that Chevrolet has become the presenting sponsor of IROC.

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Evernham Discusses IROC’s Brand Revival & Plans

By RaceFaceBD | May 12, 2024
Evernham IROC

For years since the dissolution of the International Race of Champions, colloquially referred to as IROC, fans have often wondered what became of the assets of the popular all-star series.

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